BrandHistories
Compiling intelligence...
Figma
Figma's prioritization of product design experience over enterprise administrative features in its early years created friction in large organization deployments where IT security teams required SSO, advanced permission management, and audit logging. Enterprise sales cycles were extended by the absence of these features, and some large organizations delayed adoption until organizational-tier features were sufficiently mature—a delay that cost Figma enterprise contract value that arrived later than the product's design quality alone would have warranted.