The Nikola Corporation business model is designed around an integrated ecosystem that combines vehicle sales, energy solutions, and service offerings. Revenue is expected to come from the sale of battery-electric and hydrogen fuel cell trucks, along with long-term leasing and maintenance contracts. A key component of the model is hydrogen infrastructure, where Nikola aims to produce, distribute, and sell hydrogen fuel to fleet operators. This creates recurring revenue opportunities and strengthens customer lock-in. The company also explores bundled offerings, including trucks, fueling, and service agreements, providing end-to-end solutions for customers transitioning to zero-emission fleets. Strategic partnerships play a critical role in funding and executing this model. This approach positions Nikola as both a vehicle manufacturer and an energy solutions provider, aiming to capture value across multiple stages of the clean transportation value chain.